Operations
How to Get Your Project Ideas Across to Graphic Design Freelancers
Here are some things to remember in order to effectively get your ideas across to graphic design freelancers…
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Fashion Marketing + PR
The Importance of Understanding How Your Customers Use Social Media
It’s important to have an understanding of how your customers use social media so that you can create your social media plan accordingly.
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9 Things You Must Consider for Your Fashion Business in 2014
With 2013 quickly coming to a close, it’s time to start thinking about your business in 2014. When it comes to technology for your fashion business, what improvements do you plan to make? What new technologies will you adopt as a means of improving your bottom line? To start, let’s take a look at some… Read more »
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3 Giveaway Platforms for Your Social Media Contests
Three social marketing giveaway platforms will allow you to effectively engage with your fashion label’s target audience.
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How to Apply Nordstrom’s Social Media Approach to Your Fashion Brand
Nordstrom is proving itself to be an expert at engaging with its audience across multiple social channels. Let’s examine Nordstrom’s social media approach
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How To Stay True to Your Fashion Label as Technology Enables Instant Gratification
For the most part, technology has done amazing things for equalizing the playing field for designers looking to break into the industry. That is not to marginalize the challenges emerging designers face on a daily basis and that many of the original barriers to entry no longer exist. Rather, designers have a wide variety of… Read more »
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How to Understand Your Competition in Order Grow Your Business
You may be tempted to ignore competition so you aren’t seen as copying, but learning to understand your competition goes deeper than marketing.
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Going Public: How Technology is Changing Fashion Week
Let’s reflect on the state of fashion, more specifically technology’s role within the industry. And how technology is changing fashion week as a whole.
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Your Tech Guide to Staying in the Know for NYFW 2013
In honor of one of the industry’s most celebrated events of the year, we are giving you a helpful online guide to following all things NYFW 2013.
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Top 3 Ways to Jumpstart Your Fashion Brand’s Social Media Presence
Before you really start dedicating a master plan to your brand’s social media presence, you must understand and know that you will have to be patient.
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3 Things to Include in Your Fashion Brand’s Social Media Marketing Budget
3 Things to Include in Your Fashion Brand’s Social Media Marketing Budget
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