How to Turn Your Fashion Brand into a Killer Marketing Tool
We dish about the secret brand development work big fashion companies employ to create killer marketing that attract and keep their customers.
Posts in: fashion-marketing-for-your-clothing-line
Your Step By Step Guide To Assess Your Visual Branding and Grow Your Fashion Business
A look at what you need to do to figure out if your visual branding is holding you back from reaching your goals and growing your fashion business.
How to Create Your Fashion Brand Style Guide
A look at what is included in your fashion brand style guide, everything to consider when creating one, and why it's so important to have one.
Luxury Knitwear Brand ELEVEN SIX Shares Tips on Creative Fundraising, Brand Building, and D2C Sales
Luxury brand ELEVEN SIX shares their strategies for brand building -- talking eCommerce, photography, email marketing, and more.
How to Create a Visual Brand Strategy for Your Fashion Business
A guide for creating cohesive and professional visual branding for your fashion line. We cover photography, color scheme, typography, and even packaging.
Dear StartUp FASHION: How Do Emerging Designers Stand Out in a Crowded Marketplace?
Answering a "Dear StartUp FASHION" question about how emerging designers can compete in this marketplace of bigger, well-funded brands.
How to Take a Giant Step Forward in Your Fashion Business
A look at one very important thing designers should do in order to make moves forward in their fashion business. And how to do it.
How to Use Brand Partnerships to Grow Your Fashion Business
Brand partnerships can be effective and cost-efficient ways to drive awareness and expand your audience. However, keep in mind–you can’t partner with just anyone. You need to select collaborators with whom alignment will elevate your brand, bringing visibility, and validation to you.
Dear StartUp FASHION: How Can I Use Event Marketing to Grow My Fashion Business?
"Dear Startup FASHION, I know social media isn’t the only way to market my business. I also know I have to get offline too. What kind of things go into marketing your business offline on a budget?”