We’re taking a look at three business steps that many fashion brands are not taking as they work to get more sales in their business. These are the often dismissed steps that don’t have as much appeal but are incredibly important.
Read MoreWe interviewed a successful handbag brand about how they built their business. We discussed everything from production, to money, to public relations and marketing, mentorship, and so much more.
Read MoreWe talk to collaboration expert Baily Hancock who shares her top tips for using collaboration to amplify your brand and grow your fashion business.
Read MoreReflecting on how fear of failure is not always what it seems and reflecting on what it could be instead. This distinction is so important to the growth of our fashion business.
Read MoreThe team at Eventbrite shares their top tips for having your most successful fashion event yet. They cover pre-event marketing, determining your ticket price, and post event follow up.
Read MoreWe review four ways you can really amp up your marketing tactics in your fashion business to increase brand awareness and make those sales!
Read MoreInfluencer marketing is a pretty hot topic among fashion designers trying to grow their brands. Some are all for it, others think it’s a waste of time and money. I fall into the camp of: It can be really great for your brand if you approach it like any other marketing strategy, with a plan, a budget,… Read more »
Read MoreInfluencer marketing, already so oversaturated and overused that it elicits eye-rolls, begs the question: is influencer marketing still worth it for your fashion brand? PR expert Alyson Roy shares how it can be.
Read MoreA step-by-step guide on everything a designer needs to do to create a content strategy that actually gets done and helps to grow the business.
Read MoreWe’re breaking down one major thing you can do in your business in order to a much more productive fashion business owner and see the progress and results you want.
Read MoreA look at how making assumptions in business may be causing you to sabotage your own fashion business marketing efforts and what to do to change that.
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