Fashion Marketing + PR
7 Tips for Writing a Winning Fashion Product Description
A well-crafted fashion product description is a simple but effective way to boost sales. Here’s how to write one!
Read More7 Tips for Writing a Winning Fashion Product Description
Choose What Best Describes You Get Tailored Help For Your Business
Fashion Marketing + PR
5 Easy Social Media Tips to Try Before A Fashion Business Launch
%%excerpt%% Social media marketing isn’t just for existing fashion brands. Here are a few easy social media tips for emerging fashion brands.
Read MoreFashion Business Advice
17 Things Successful Fashion Designers Avoid
Running and growing a fashion business is really hard. Especially if you’re self-made, in the midst of building an independent startup fashion brand. You’re juggling a lot of daily tasks, trying to learn the business side of things, all while setting aggressive goals and thinking long term. In my years working with startup fashion designers,… Read more »
Read MoreFashion Marketing + PR
How to Make Sure Your Fashion Marketing is Mobile-Optimized
Mobile shopping has completely redefined how fashion and e-commerce businesses are run. Here are a few easy to implement tips for mobile-optimized content.
Read MoreFashion Marketing + PR
Everything You Need to Know About Google Shopping Campaigns
Google Shopping is an effective way to showcase your products and drive qualified traffic. We’ll show you how in this post.
Read MoreFashion Fabric Sourcing
4 Tips for Sourcing Fabrics Online
This blog post is sponsored by our partner Swatch On. The content is inspired by the fabric sourcing marketplace they have created for emerging fashion designers. While this is a sponsored post, I would never share anything with you that I don’t believe to be a truly helpful resource. Promise. Sourcing fabrics is one of those things that… Read more »
Read MoreFashion Business Advice
Fashion Business Owner Musings: Be Honest with Yourself
Are you being honest with yourself when it comes to your fashion business or do you make excuses instead? Being honest with yourself is key to growth.
Read MoreFashion Marketing + PR
Great Customer Service is Great Fashion Marketing
One of the best forms of fashion marketing is simply providing top-notch customer service. This post tells you how to do just that!
Read MoreFashion Trade Shows
3 Ways to Make Massive Progress in Your Fashion Business
This blog post is sponsored by our partners at Texworld USA. The content is inspired by the independent designer discussion that StartUp FASHION will be giving at the January 2019 show in NYC. But this post is just the beginning– if you’re coming to NYC for the trade show and would love to learn more about what… Read more »
Read MoreFashion Marketing + PR
Beginner’s Guide to Fashion Advertising on Pinterest
Advertising on Pinterest is a natural fit for fashion brands. Here’s how to get started using this visual social media platform to drive traffic and sales.
Read MoreFashion Marketing + PR
7 Free Apps for Creating Great Social Marketing Content
Need to get a better handle on your fashion social media marketing strategy? These free apps and services make digital marketing easy!
Read More