When it comes to putting together a solid collection that is well received by the media and by the consumer, it’s important to know how to “design right, sell right, and merchandise right,” which is why using forecasting companies like EDITD can be beneficial. Co-founders Julia Fowler and Geoff Watts launched EDITD in 2009 with the… Read more »
Read MoreAbout a year ago, I packed up my belongings and relocated to Singapore to work closely with a client of mine on their digital content strategy. That project having finished up, I have very recently returned to New York and my work here. However, I learned a lot while living and working in Singapore and… Read more »
Read MoreEvery designer has their own unique combination of tools for designing, creating, and marketing their fashion line. But one common thread that all designers should find necessary is trend forecasting. For those who don’t know what fashion forecasting consists of, it is a resource that can help designers predict what colors, fabrics, trends, and styles… Read more »
Read MoreOAT’s high top sneakers designed with a tree branch sole made from biodegradable plastics and natural materials like hemp, cork and organic cotton is just one of many super cool and one-of-a-kind products from Salt + Ethic. You’ll immediately want to click to find out more. And, when you do read on, you’ll learn that that… Read more »
Read MoreWonder what a “world of crockery, laughter, romance and nostalgia” would be like? Elin, the designer behind jewelry label Sägen tells us that it is the world in which she designs and crafts her masterpieces. With an intriguing spirit and creative mind, Elin started Sägen, her personal jewelry collection, in the year 2007. Her use… Read more »
Read MoreThe fashion industry is always looking for the next big thing- the hottest emerging designer, the newest fashion trend, the coolest up-and-coming blogger, the fresh-faced model, and the latest go-to boutiques. However, in an industry that’s so spread out globally, how can one connect with the other in a fast and reliable manner? Noblivity® can… Read more »
Read MoreOne of the most important aspects of business sustainability is brand recognition. Without it, you’re done before you start. In this fashionably techie world, brand recognition is ever more digital; so creating a presence that goes beyond a simple and basic website should be top on your list. It can seem overwhelming, yes, but it shouldn’t… Read more »
Read MoreMeet BreakThrough DESIGNER Seth Harris of Badcock Apparel. Listen, Learn, Connect. 1. What is your brand’s mission? How has it evolved since you started your business? Badcock’s mission is to be the vanguard t-shirt brand in the US and then the world. Badcock wants to be to t-shirts what The Clash is to rock… Read more »
Read MoreIn my quest to suck in as much of WWD Magic as humanly possible, I happily took on the responsibility of attending and writing about a Sourcing Keynote – Making Money in a Brave New World. The objective was for a panel of experts to help the members of the fashion industry, whether it be… Read more »
Read MoreWhile thumbing through the latest issue of Textile Insight I came across an ad for GlobalTex in Los Angeles, I decided it was high time to highlight something on the left coast.
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