Today’s world of e-commerce, social commerce and social discovery platforms has become blurred. There are many sites popping up every single day offering unique features that cater to a specific niche. As I always mention, we love this because it shows that there’s an increasing amount of opportunity to get exposure, market learnings, feedback and… Read more »
Read MoreIf a designer can get a good handle on what is going to sell in the coming season, they have gotten one step closer to building their brand. But with an emerging designer’s slim budget, it certainly may mean that using trend forecasting services is completely out of the question. However, it’s time to think… Read more »
Read MoreEvery designer has their own unique combination of tools for designing, creating, and marketing their fashion line. But one common thread that all designers should find necessary is trend forecasting. For those who don’t know what fashion forecasting consists of, it is a resource that can help designers predict what colors, fabrics, trends, and styles… Read more »
Read MoreSomething very exciting happened last week. If you haven’t heard, Instagram is now available for Android and Google Play users. Mashable reports that in the few days that it’s been on available, the app has received over 5 million downloads. So what does that mean? If you haven’t downloaded the Instagram app, you should do… Read more »
Read MoreIn business, there’s a term called 360 degree marketing. It means that you are communicating the same messaging, look, and feel through all of your mediums whether it’s online or offline communication such as promotions, direct mail and in-store opportunities. Nowadays, it’s so important to connect your social platforms in a 360 degree manner. Social connections… Read more »
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