Fashion Marketing + PR
Judging the Independent Handbag Awards & 5 Things to Remember as an Applicant

…had the pleasure of being a preliminary judge for this year’s Independent Handbag Awards. Myself, along with a handful of other influencers in the fashion writing world, were invited to spend a lovely Sunday afternoon at the beautiful Paramount Hotel in Midtown Manhattan, looking at handbags, nibbling on treats, sipping cocktails and coffee (LOTS of coffee!), and ultimately helping to decide the fate of some of the world’s emerging handbag design…

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Fashion Marketing + PR
The Independent Handbag Designer Awards; Have You Applied Yet?

…another awards buzz that has worked its way into my radar; The Independent Handbag Awards. For the past four years Handbag 101, a great resource for accessory designers, has put on an awards show for Handbag Designers from all over the globe. This year is no different. The awards take place June 15, 2011 and applications are currently being accepted. I have to say, not too long ago, I attended one of Handbag 101’s Meetups and was treated to a pane…

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Fashion Business Advice
My experience at the Fifth Annual Independent Handbag Designer Awards

…isco Costa and Eva Mendes. The creator of The Independent Handbag Designer Awards and Handbag Designer 101, Emily Blumenthal, spoke about her involvement with the event for the past five years and gushed about the the global nominees. “If you took an international flight to be here please stand up,” said Blumenthal during her opening speech. Following Blumenthal’s welcome speech, anticipation rose as each category was presented and winners were an…

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Fashion Marketing + PR
27 Independent Lifestyle Magazines to Pitch Your Fashion Brand Story

…, thoughtful, artful magazine in our hands feels like a treat. And you, as independent brands, should be paying attention. So many of these magazine celebrate the maker, the independent creator, the community of emerging talent that you are part of. Use that to your advantage. Think about how your story fits into their story as a publication; why they would want to feature you and your work. Create thoughtful pitches only after you have spent time…

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Fashion Business Advice
BreakThrough DESIGNER: Gigi Karmous-Edwards of Uvo Luxury

…tsmanship. StUF: What’s the best seller style? GKE: To date it is the Loci handbag with the Uvo handbag not far behind. Both have unique styles that women seem to gravitate towards. However, I think that the Element and Lisa handbag will surpass all of them once they go in production in November. We already have preorders. All our handbags and accessories are sold in high-end boutiques and on line at http://uvoluxury.com. StUF: If you could collab…

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Fashion Marketing + PR
NYC Fashion Event : Handbag Designer 101 Networking Meetup

…pm. The event was put together as a platform for discussing the 5th Annual Independent Handbag Designer Awards. Here’s what to expect at the meetup: The Independent Handbag Designer Awards is an international design competition hosted by Handbag Designer 101 and InStyle Magazine. We’ll be giving a briefing on the categories, tips and the application process. The Paramount Hotel will be providing complimentary drinks and appetizers while we mix, mi…

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Fashion Fabric Sourcing
Fashion Archives: The History of the Handbag

…(and incidentally, has enjoyed a resurgence in the 2000’s). The 1980’s brought the unisex Prada backpack, and of course, the famed Birkin bag. In 1997, Fendi released the tiny Baguette, and the list has continued into the 2000’s. The handbag has continued to be a necessary component of a woman’s wardrobe, and will likely continue to do so. Even if designers begin to add larger pockets to women’s clothing, the handbag is an iconic piece that won’t…

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Fashion Business Advice
A Day in the Life of a New York Independent Handbag Designer

…e to wear all the hats. Tuesday, March 22nd, 2011: A Day in the Life of an Independent Handbag Designer 7AM – “You might think you’ve peaked the scene, you haven’t. The real one’s far too mean” – Kanye West’s lyrics blast from the radio, he is my alarm clock, I don’t get up. 7:45AM – I roll out of bed and quickly scroll through emails. The Bond 07 trunk show date is confirmed, it’s going to be a good day. 8:30AM – Dressed, and cross body clutches…

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Fashion Business Advice
Independent Brand Linell Ellis Shares a Day in the Life of an Up-and-Coming Brand

…here she shares a bit about her business and lessons she has learned as an independent and up and coming handbag and accessory brand. There is a saying “you learn something new every day.” The day of your takeover, what did you learn about business in fashion? It was such a great experience. I am so happy Startup Fashion gave me the opportunity to do the takeover. I definitely learn something new everyday. The day of the takeover I learned/confirm…

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Fashion Business Advice
Independent Designer Shana Luther Shares a Day in the Life of an Up-and-Coming Brand

Last week independent handbag designer Shana Luther took over our Instagram to share with everyone a day in the life of an independent designer. And what an awesome takeover it was! You may remember Shana when we highlighted her work last year. Well, her brand and business have come a long way since then. Shana is a very talented designer based in Brooklyn, NY and we’re proud to say is a member of the StartUp FASHION community. Spending time wit…

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Fashion Business Advice
Handbago Handbag Designer L.A.B. in Los Angeles

…nter, in the Fashion Theatre in Los Angeles from 9am-4pm with an exclusive handbag runway show at 4pm on March 2, 2012. The event will educate handbag designers on how to launch a line straight into the competitive market. Guest speakers will include industry leaders, answering questions like, what retailers are looking for in a handbag collection, how to manufactuer your collection correctly, the best practices for promoting your brand via social…

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