10 Business and Marketing Books on Our Bookshelf

Business and Marketing Books

More than 50% of the time spent running a successful fashion business needs to be spent marketing your fashion business. It doesn’t matter how fantastic your designs are; if no one knows about them, you’re in trouble.

Always happy to respond to a request from our social networks, our follower on Twitter @NehaTime in the UK asked, “Do you recommend any reads for digital marketing?”  We do; as well as a few general business books.

Here’s our list of 10 business and marketing books worth a read:

Happy Learning! And have a great weekend.

Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses. A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love. More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!