Fashion Business Owner Musings: Sometimes We Get in a Funk and It Really Messes with the Business

startup fashion business owner musings

I’m in a funk. It’s because I’m in a transition right now. As you may know, I’ve spent the last 9 months traveling around the world. It was awesome. But now I’m back in NYC. All of my things are in storage, I have no home, I’ve not been as inspired as I usually am, I’ve put on 10lbs from eating my way around Europe (thanks a lot, ham and cheese baguettes), and I have a lot of decisions to make about my future and the future of StartUp FASHION.

Hence, the funk.

I’m staying in an Airbnb in Brooklyn right now, which is cool (I’ve never lived in Brooklyn before) but, though I love change, I miss my routine. Do you know what I mean?  I love having those triggers in my life that get me pumped. Like sitting at my desk in the morning, coffee in hand,  ready to start the day; I used to love my desk in my home office, it inspired and motivated me. Now, I have to find space at the coffee-shop community tables. I used to love my coffee and window seat mornings, now I have to settle for the couch not near the window.

I’m not loving it. This funk of mine is making me feel doubtful; it’s making me question my abilities; it’s making me feel dumpy.

I know what I need- a little structure. Nine months of consistent travel is a lot and I need to balance that with some routine and normalcy before it has too major of an impact on my life and my business.

I think funks happen to everyone for different reasons. For me, it’s lack of structure and feeling a bit uncomfortable in my own skin (since all my clothes are just a tiny bit too tight). I need a home, an office, and zumba class back in my life.

Do you get in funks much?

Funks suck. They suck the excitement out of us, they suck the energy out of us, they suck the happiness out of us.

I’ve been working hard this past week (the amount of time I’ve been back in the United States) to talk myself out of it, only to realize that I need to do more than talk.

I’m learning that funks can only be dissolved by action. If you don’t physically do something to change the situation, they can become rather debilitating. We can find ourselves making rash decisions and maybe having some regrets if we don’t actively participate in the crushing of the funk.

I think we all get in them, and I know we can all get out of them. It’s so easy to let ourselves get down when things are uncomfortable, challenging, or not working right. But I think by recognizing when we’re in a funk and making a conscious effort to pull ourselves out by identifying what got us there, they become just another natural side effect of doing life and work differently. 🙂

All my love and encouragement,

Nicole Giordano
Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses.A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love.More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!

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    I really hate it when I have a bad day or when I am in a bad mood because I almost can´t work while feeling bad I don´t concentrate at all. It´s of course even worse when it lasts for days. I also have depression once or twice a year and it lasts months. I´m tired all the time, without motivation to do anything… and sometimes I have a real anxiety either. And for long time I wondered if it would be even possible to have my own business… but I found out that it would be even worse to have a real job which I can´t do from home and I wouldn´t be able to work eight hours everyday. So… yeah… it´s kinda bad. I feel quite good right now and my business makes me happy and all but I´m worried what will happen once autumn is here and my mood goes straight down to hell…

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    Elyse Kaye

    I totally hear you, Nicole. I think recognizing the funk is so important because it means you know it is all temporary. Having sounding boards like this helps since we can all relate. You just are coming off of such a mind-blowing trip. Your emotions are all over the map. Finding focus takes time!! I will be in Brooklyn next week if you want to meet up. Love the site!!

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    Erika (Neumayer) Ehrat

    TOOOOOOTALLY!!! I feel like coming back from a mini vaca or getting some weird or nasty feedback can get me thinking crazy thoughts and doubt myself. The best thing for me to do is #1- go to yoga and #2- physically work on something… like get back to the sewing machine for a day, bust out a few blog posts, or walk orders over to the post office. So pretty much exactly what you said “dissolved by action”.

    Thanks so much for sharing!!! So nice to know we’re not alone. Good luck with the funk!

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    Hey Nicole,
    Thanks so much for sharing. I totally hear where you’re at – it can be quite lonely out there. You will find your way out of the funk … I’ve found my best moments come after a period of looking inwards and having self-doubt – it’s kind of like a little gift that can be the start of a beautiful thing. I absolutely love your website – it is such a great source to have as a solo designer. Good luck xx

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    Thanks Nicole,

    Your musings are like a nice big mug of hot chocolate, sorry more food!!:) Comforting, allowing you to pause for thought, and just what is needed. Indulgence over, your head clearer, you are now ready to take action.

    Thanks for sharing and being the voice of reason for us independent designers; hot chocolate finished, its time for me to get back to my sewing machine.


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    Wow, the “funks can only be dissolved by action” part is so true!! I think we try to talk ourselves out of things, but then it goes into a downward spiral. I think the best thing is to find a distraction (walk, break, talk to a friend on the phone) or a long weekend. Both make you feel so much better, refreshed and rejuvenated. For me it’s the change of scenery that helps the most 😀

    • Nicole Giordano
      Nicole Giordano

      Hey Vanessa. Distractions are good, for sure. But for me, it’s been best to identify why and then do something to change it. 🙂

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