Fashion Business Owner Musings: Use Challenges to Fuel Determination

Sometimes something in our business is not working.  And finding the solution can feel impossible. Or sometimes we don’t know how to do something in our business and figuring it out can prove to be a big challenge.

When there’s no clear solution or next step, and you’ve been trying everything you can think of but nothing seems to work, it can be very discouraging. We’ve all been in this position as fashion business owners.

The thing is, business is a series of challenges that need to be overcome. That is something that will never stop happening.

The more we grow and push ourselves to expand, the more new things we will have to learn, try, fail, and try again. This is just the way it goes.

And how we think about this inevitable process says a lot about how we run our businesses and what kind of leaders we are.

When you’re launching something new, the number of obstacles that pop up can sometimes feel insurmountable. But I promise you, they’re not.

The trick is to look at those challenges as exciting challenges.

Think of them as puzzles you need to solve.

Use them to fuel the determination you need in order to reach your goals.

When faced with challenges in business you have two options: Tell yourself you don’t know enough to get past the challenge and give up, or…

Decide that you will use this challenge as a way of proving to yourself what you’re truly capable of!

Sometimes just talking to someone about what you’re going through and getting a fresh perspective is all you need to have a clear idea of what you need to do next.

Sometimes you need more than that; maybe you have to rework something in your business or maybe you have to take a completely new approach.

Whatever it is, don’t be too scared to try.

Use these difficulties as fuel; make them the things that keep you determined to succeed! Even when it seems practically impossible.

Lots of love and encouragement,

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Nicole Giordano

Nicole is the founder of StartUp FASHION, an online resource and community supporting for independent designers around the world with building their businesses. A deep love for the craft of fashion paired with an adamant belief that success is defined by the individual, led her to found StartUp FASHION, where she helps independent designers and makers screw the traditional fashion business rules, create their own paths, and build businesses they truly love. More than anything else, she’s in the business of encouragement and works every day to remind makers and designers that they have something special to offer the world and that they can, in fact, do this thing!

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