Fashion Marketing + PR
Dear StartUp FASHION: How Can I Create Relationships with My Customers?

…ships with them drives repeat business and generates awareness through word-of-mouth. Initiating relationships and keeping them going can be challenging. As a fashion startup, it requires you to pay extra attention to details, and be incredibly thoughtful and creative. This can also be a really fun process – it’s where you get to interact with others and even spread joy–which can be really fulfilling! Customer Service – If you do nothing else, get…

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Fashion Business Advice
One Very Effective Way to Make Stuff Happen in Your Fashion Business

…ny that will be working on my prints! I’m so proud of the designers in the Community. It’s wonderful to see how they’re accomplishing so much, and helping one another do it along the way. This is not an anomaly. It makes perfect sense yet it’s something that we rarely think about. Finding our people and giving and taking accountability along this crazy journey is an easy and effective way to make major moves in your business. Are you in? I hope so…

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Sales
How to Create a Solid Foundation for a Successful Online Store

…lable today to help you build a successful online store. After working in e-commerce and independent fashion for close to 20 years and helping fashion designers build and run successful e-commerce stores, I’ve met so many designers who feel overwhelmed by all that is available, as well as pressured to add as many features as possible to their website. Unfortunately, what is truly important sometimes gets overlooked. The foundation of a successful…

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Fashion Marketing + PR
Understanding Search Engine Optimization: 5 Tips for Keyword Best Practices

…the reason most SEO strategists suggest creating a blog to complement an e-commerce website. A blog allows you to organically work keywords into your content that may not fit elsewhere on your website. Never Stop Researching Stay ahead of the trends by continuing your keyword research, even after the initial discovery session. Use the program Google Trends to find out what search terms are trending, then find valuable variations of those terms an…

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Fashion Marketing + PR
Local SEO: 5 Easy Steps for Optimization

…e business to prove it’s a relevant, trusted source. Positive reviews and 4-5-star ratings are extremely important to both Google bots and your target audience. If you already have testimonials on your website, reach out to those customers and ask them to review you on Google +. Consider providing an incentive for new customers in exchange for a positive review about their experience with your business. Much like Yelp, potential customers trust th…

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Fashion Trade Shows
3 Ways to Make Massive Progress in Your Fashion Business

…appens to all of us, no matter how far along we are in our businesses. Fear- some of the common things we fear when it comes to business are lack of money, vulnerability, and failure. Perfectionism- I don’t believe that this actually exists. It’s fear, we just tell ourselves we’re perfectionists, and we need to stop. So how do you shift your mindset in order to make more progress in your business? Well, as an entrepreneur it’s important to pay att…

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Terms & Conditions

…w to remove yourself from our mailing list so that you receive no further e-mail communication from us. Our emails provide users the opportunity to opt-out of receiving communications from us by clicking the unsubscribe link located at the bottom of any e-mail they receive from us at anytime. Storage of Payment Details For your security, we never personally handle your payment information – it’s all handed through our 3rd party payment processors…

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Fashion Marketing + PR
What to Put on the “About” Pages of Your Website and Social Media Platforms

…especially here). Allow your brand to speak as if you were talking to your community through a comment or a post. Link back: Link back to your website so they can dig in more, and/or purchase. Use the multiple link sections in order to link back to specific areas of your website and other social channels. Instagram, Twitter, and Pinterest Since these social channels have very little real estate for your About content, make sure you have a short on…

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Fashion Fabric Sourcing
Sourcing Smart Alternatives for Costly Cotton

…a wide range of other options available to them. To learn more about using alternative textiles in your designs, check out the book Fabric For Fashion: A Comprehensive Guide to Natural Fibers . It’s a great, easy-to-follow reference written specifically for fashion designers! If you’re interested in working with some of these fibers, check Source4Style and OffSet Warehouse, two great textile sourcing sites….

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Fashion Marketing + PR
Find Out How To Have a Website That Will Make Customers Actually Buy

…d to shopping bag” button on your product page a fully functioning and easy-to-use shopping cart system so you can rack in those sales without a hiccup That a lot to make sure of. As if you don’t already have plenty to do to get your business on a path to growth. I’m a big believer in delegating and not taking your time away from what you love (and are good at!) to spend on aspects of the business that don’t come as naturally to you. Sadie is a co…

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Operations
Exceptional Customer Service Tips for Your Fashion Business

…r to write a short review please follow the link: Aurorae Classic Yoga Mats-Ultra Thick 6mm, 72″ Long. Toxin Free and Bio-degradeable. 100% Guaranteed (Leave Product Review) Note: They make it easy for me to leave a review by sharing the link and not making me log into my Amazon account and find my last purchase. Your purchase and support are greatly appreciated and therefore, we are offering Yogi Tip care instructions for best results with your A…

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about – old page

…place for independent designers (both newbies and seasoned) to build their AMAZING. ~Nicole Join the StartUp FASHION Community   [divider] Get in touch with StartUp FASHION: E-mail : hello@startupfashion.com Twitter: @StartUpFASHION Mailing Address: StartUp FASHION LLC P.O. 1611 New York, NY 10013…

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