Posts in: public-relations

Public Relations

3 Things Fashion Brands Need To Do to Land Press Coverage

Press coverage is one of those things that has a leg in both the vanity metrics of our businesses and the actual metrics of our businesses. But it's a tough area. Because it takes time, consistency, and thoughtful strategy. Three things that we as often impatient business owners aren't all that good at accepting. Understanding the fundamentals of getting press coverage is at the heart of being successful at it.

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